RunSwitch PR Hires Former Kentucky Guard PR Director as Vice President

Kirk Hilbrecht joins RunSwitch PR as Vice President

LOUISVILLE, KY – (OCTOBER 6, 2021) — Louisville-based RunSwitch Public Relations announced today that Kirk Hilbrecht has joined the team as Vice President. Lt. Col. Hilbrecht previously served as the Director of Public Relations/Affairs for the Kentucky National Guard and Kentucky’s Department of Military Affairs. Hilbrecht has built an award-winning career offering public relations, crisis communications, reputation management and media training to Fortune 500 businesses, government organizations and military units for more than 20 years.

“We are ecstatic to have Kirk join our team,” stated Gary Gerdemann, partner at RunSwitch PR. “Kirk’s extensive entrepreneurial, marketing and public relations background will greatly benefit our RunSwitch clients.”

As Director of Public Relations/Affairs for the Kentucky National Guard, Hilbrecht directed the organization’s strategic and tactical communication involving the 13,000 personnel that comprised Kentucky’s Department of Military Affairs, Kentucky Army and Air National Guard and civilian contracted activities. During Hilbrecht’s tenure, the Kentucky PAO office was cited five years in a row as being the most published public affairs shop of all 54 states, territories, and districts.

Prior to Hilbrecht’s active-duty tour, he was President/Co-Owner of Videobred, a premier, full-service, video production facility. Before joining Videobred, Hilbrecht was SVP at Doe-Anderson Advertising where he co-built and managed Doe-Anderson Interactive.

“I’m honored and excited to join the RunSwitch team,” said Hilbrecht. “This group of talented PR professionals offers companies and organizations a full suite of services to meet their internal and external communications goals. I’m excited to get to work and show clients what we can do for them!”


About RunSwitch PR

RunSwitch PR provides comprehensive strategic counsel on all aspects of public relations, public affairs and crisis communications. Recognized as Kentucky’s largest public relations agency, RunSwitch serves well-known names in corporate America, national advocacy groups and many organizations across the heartland that trust the company to handle tough and sensitive issues. Led by Scott Jennings, Steve Bryant and Gary Gerdemann, RunSwitch’s diverse team brings expertise across politics, government, corporate communications, nonprofits and media. The firm’s portfolio of services also includes Bluegrass Media Lab, a full video and digital production studio, and Bluegrass Compliance, a campaign finance consultancy. To learn more about RunSwitch, visit

Posted on October 6, 2021 in News

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