RunSwitch PR Expands In-House Client Services with Launch of Bluegrass Media Lab

Bluegrass Media Lab offers live broadcasting, video production, podcasting, media training and more

(Louisville, KY) — RunSwitch Public Relations launched its newest vertical today, Bluegrass Media Lab, a full-service video and digital production studio. The state-of-the-art studio, located at RunSwitch’s Louisville headquarters, offers clients an extensive suite of services including live broadcasting, high-end video production, media training, podcasting, website development, photography and more.


RunSwitch PR’s founding partners made the decision to expand their in-house offerings as client demand and opportunity for video and digital services has rapidly grown.

“We’re very excited for this evolution in the services RunSwitch provides to clients. By adding a full-service production studio to our business portfolio, RunSwitch can provide clients everything they need to tell their story in new ways while continuing to deliver the same level of customer service that folks expect from us,” said Steve Bryant, Partner at RunSwitch PR.

Dixon Fletcher, a videographer and multimedia expert who most recently worked at the FOX-owned station in one of the nation’s largest television media markets, FOX 5 Atlanta, has joined the RunSwitch team to manage Bluegrass Media Lab. Fletcher will work alongside Vice President of Digital, Chris Nation, to meet the expanding video and digital production needs of local and national clients.

“This region doesn’t really have anything like Bluegrass Media Lab, a melding of strategic communications professionals with a state-of-the-art in-house studio,” said Scott Jennings, Partner at RunSwitch PR. “We’ve hired top talent to run our studio and look forward to delivering amazing results for clients.” 

RunSwitch PR, which just celebrated its 9-year anniversary in Louisville, is the region’s largest strategic communications firm. Today’s launch of the Bluegrass Media Lab follow’s the firm’s July launch of Bluegrass Compliance, a full-service campaign finance reporting consultancy.

“RunSwitch PR is the region’s largest strategic communications firm because we don’t shy away from meeting – and exceeding – our clients’ needs, whatever they are,” said Kaylee Price, Senior Vice President at RunSwitch PR. “In the always-on, digital world, video and audio production is no longer an option, it’s a must have — and Bluegrass Media Lab provides clients the talent and equipment to do it well.”

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About RunSwitch PR

RunSwitch PR provides comprehensive strategic counsel on all aspects of public relations, public affairs and crisis communications. Recognized as Kentucky’s largest public relations agency, RunSwitch serves well-known names in corporate America, national advocacy groups and many organizations across the heartland that trust the company to handle tough and sensitive issues. Led by Scott Jennings, Steve Bryant and Gary Gerdemann, RunSwitch’s diverse team brings expertise across politics, government, corporate communications, nonprofits and media. The firm’s portfolio of services also includes Bluegrass Media Lab, a full video and digital production studio, and Bluegrass Compliance, a campaign finance consultancy. To learn more about RunSwitch, visit www.runswitchpr.com

Posted on August 17, 2021 in News

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