Steve Bryant Selected to Leadership Louisville Class of 2015

July 25, 2014
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RunSwitch PR Co-founder Steve Bryant Selected for ’15 Leadership Louisville
Joins class of 60 Louisville leaders

 

(Louisville, Ky) Steve Bryant, a co-founder of RunSwitch PR, the region’s fastest growing public relations and public affairs firm, has been selected to participate in this year’s Leadership Louisville program.  The program began this week with an orientation meeting for the impressive and diverse list of 60 Louisville leaders participating in the class.  This is the program’s 36th class.With more than fifteen years of experience in managing public relations and public affairs campaigns, Bryant is an expert in state and federal level health care policy and regulated industry communications.

“It is an honor to be selected and I look forward to learning more about the community and engaging with such an impressive list of local leaders,” said Bryant of his nomination to the 36th Leadership Louisville Class. “I am proud to be part of a growing company in a growing, dynamic community. We enjoy being part of the fabric of the policy conversation in Louisville.”

Since 1979, Leadership Louisville has ensured that the community’s most influential leaders are knowledgeable about issues, well-networked and passionate about the success of the region.  These talented leaders will spend ten months touring key regional businesses and sites and engaging in hands-on experiences to better learn about the challenges we face as a community.

RunSwitch, one of the largest public relations firms in the region, is proud to make its headquarters in Louisville, Kentucky.  The firm is engaged in numerous public affairs campaigns, public relations efforts, and volunteer and philanthropic opportunities to improve the quality of life in the Commonwealth Bryant looks forward to gaining more insights into how the firm can work with leaders across Louisville to shape the community’s future.

To learn more about RunSwitch PR, visit www.runswitchpr.com or follow them on Twitter @RunSwitchPR. Steve Bryant is on Twitter at @SteveBryantKY.

 

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Scott Jennings Selected to Leadership Kentucky Class of 2014

May 14, 2014
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RunSwitch PR Co-founder Selected to Leadership Kentucky Class of 2014
Scott Jennings joins 65 other Kentucky leaders
Scott Jennings, RunSwitch PR co-founder has been selected to participate in this year’s Leadership Kentucky program.  The program begins today with a three-day retreat in Jabez, Kentucky.  Jennings joins an impressive list of diverse professionals who make up The Leadership Kentucky Class of 2014.A former White House aide with over fifteen years of experience in political, communications and public affairs experience, Jennings is an expert in media relations, political communications and political consulting. Jennings brings years of diverse experiences and opportunities to the Leadership Kentucky program as a strategist at the highest levels of American politics.“I am honored to be a part of the great program offered by Leadership Kentucky. It is an outstanding opportunity to learn more about the many key issues, challenges and opportunities facing the Commonwealth and I look forward joining my classmates on this journey.” said Jennings of his nomination to the 29th Leadership Kentucky Class.

RunSwitch, one of the largest public relations firms in the region, is proud to make its headquarters in Kentucky.  The firm is engaged in numerous public affairs campaigns, public relations efforts, and volunteer and philanthropic opportunities to improve the quality of life in the Commonwealth as well as the environment for Kentucky businesses.

Leadership Kentucky is the fourth statewide leadership program developed in the United States and celebrates its 30th anniversary this year. There are 65 participants in the 2014 class and over 1,550 alumni of the leadership program across Kentucky. This year’s program includes segments on Leadership, Kentucky History, Education, Healthcare, Government, Energy, Military, Economic Development, Media, Natural Resources and Environment, Global Issues. Participants will travel across the state learning more about Kentucky’s communities.

To learn more about RunSwitch PR, visit www.runswitchpr.com or follow them on Twitter @RunSwitchPR. Scott Jennings is on Twitter at @ScottJenningsKY.

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RunSwitch Wants You To Give A Dog A Bone

April 7, 2014

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RunSwitch to host 2nd Annual Tail-gate to benefit the KY Humane Society

RunSwitch PR is excited to participate in Mayor Greg Fischer’s “Give a Day” 2014 Week of Service. Every year Louisvillians come together to promote the generous atmosphere that helps define the city. In that same spirit, RunSwitch is hosting its second annual “tail-gate” to benefit the KY Humane Society, a cause that hits home among many RunSwitch families and pets.

 

The pet supply drive will take place Thursday, April 17 from 11 a.m. to 2 p.m in the Brownsboro Office Park parking lot (6000 Brownsboro Park Blvd, behind the Panera and Fresh Market on Brownsboro/Rudy Lane). Anyone who drops off two pet supply items or a monetary donation will be entered to win four Louisville Bats tickets. For a full list of the Humane Society’s Wish List, visit http://www.kyhumane.org/give/ways-to-donate/wishlist. Give yourself and your pet a break during lunch hour to grab a hot dog and a treat with the RunSwitch team.

RunSwitch Hires Will Carle as Vice-President

September 3, 2013

Deputy Chief of Staff from KY Auditor’s office joins fastest growing public relations firm in KY

(Louisville) RunSwitch Public Relations, Kentucky’s fastest-growing PR and public affairs firm, has hired Will Carle, previously Deputy Chief of Staff to Kentucky State Auditor Adam Edelen. Carle joins as Vice President and will serve a wide range of public affairs clients.

“Our goal is to provide the best client service in the Commonwealth and we are always looking for top talent to provide that service,” said Steve Bryant, a founding partner of RunSwitch. “We are a bipartisan firm that provides public affairs consulting to clients in a range of industries, and adding Will gives us a new dimension of experience and insight.”

Prior to joining Auditor Edelen’s staff in January 2012, Carle was the Campaign Manager for Edelen’s successful 2011 campaign. In 2010, Carle was the Finance Director for Mayor Greg Fischer’s successful effort in Louisville. Before that, Carle served as a top aide in Governor Beshear’s office from 2008-2010, served as Finance Director for Attorney General Jack Conway’s 2007 campaign, and served as Finance Director for Lt. Governor Jerry Abramson’s successful reelection bid for Mayor in 2006. In 2004, Carle was Dan Mongiardo’s Deputy Finance Director for his U.S. Senate campaign.

“I am pleased to join a vibrant and growing firm,” said Carle. “The winning communications strategies RunSwitch provides to clients is top of the line, and I’m proud to be working with such a talented group. This firm’s integrity, creativity, and ability to deliver results is unmatched.”

Ed Glasscock, former managing partner of Frost, Brown, Todd, said of Carle: “I’ve known Will for many years. He is intelligent and effective, and he will do an outstanding job for RunSwitch.”

Scott Jennings, a RunSwitch founding partner, said the firm is growing rapidly and that the entire staff is grateful for the trust placed in them by clients.

“Our corporate clients need solutions in public relations, public affairs, grassroots campaigns, polling, creative design, advertising, crisis communications, and digital development,” Jennings said. “We’ve found that people with broad political experience bring a unique set of skills in high demand in the private sector,” Jennings said. “Will fits that mold and we are proud to create another job in Kentucky.”

RunSwitch PR opened in July 2012, and has since exploded in growth. RunSwitch now has 12 team members working on clients across the country.

In addition to hiring Carle, RunSwitch recently brought on Carmyn Howe to serve as Manager of Social Media Services. Carmyn is a graduate of Northern Kentucky University and a native of Louisville. Her bio can be found here: http://www.runswitchpr.com/team/carmyn-howe/.

RunSwitch’s founding partners are Scott Jennings, Steve Bryant, and Gary Gerdemann. Clients include Long John Silver’s, Phillip Morris International, Pfizer, and the Kentucky Beverage Association, among many others.

RunSwitch Gathers Pet Supplies for the Kentucky Humane Society

April 18, 2013

rufusRunSwitch PR Hosts Pet Supply “Tail-gate” to Benefit the Kentucky Humane Society

(Louisville, KY) - RunSwitch PR hosted a pet supply “tail-gate” donation drive on Wednesday.  As part of Louisville Mayor Greg Fischer’s “Give a Day” service initiative, RunSwitch gathered supplies listed on Kentucky Humane Society’s “Wish List.” Employees from the office park and members of the community stopped by to donate supplies, meet their office neighbors, and grab a bite to eat. Some attendees even brought their furry friends out for a treat.

Scott Jennings, co-founder of RunSwitch PR said, “It was a very successful event. We just moved into the office park in January and were excited for this opportunity to bring our community together and help animals at the shelter. We are proud to work and live in Louisville and happy to give back to our city.”

The drive raised over $110.00, 70 cans of dog and cat food, 19 packages of treats, 8 cat/dog toys, 5 collars, 3 containers of bleach, 3 jugs of detergent, 2 pet bowls, and a dog’s favorite distraction when visiting the doctor- 2 cans of squirt cheese. Participants also donated paper towels, dish detergent, and baby wipes. Kazoing! Party & Play, a children’s indoor entertainment center in Louisville, joined the cause by transporting the supplies to the Kentucky Humane Society in their branded van.

In its second year, Mayor Fischer’s Give a Day Week of Service is a way for residents to show why Louisville is a great place to live. After over 90,000 volunteers and acts of compassion were completed in 2012, Louisville was named America’s Most Livable City by the U.S. Conference of Mayors. Mayor Fischer has challenged residents to break last year’s record with 100,000 volunteers and donations this year.

RunSwitch Public Relations is one of the largest public relations and public affairs firms in the region offering experienced counsel to organizations across the U.S. and around the world. The firm specializes in issue advocacy, media relations, association management, and political consulting. RunSwitch is on the web at www.RunSwitchPR.com.

 

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RunSwitch PR to Sponsor Pet Supply Donation Drive Benefitting the Kentucky Humane Society

April 3, 2013

Tailgate flyer photo(Louisville, KY) - RunSwitch Public Relations, in observation of Mayor Greg Fischer’s “Give a Day” Service Week, will host a “Tail-gate” pet supply donation drive to benefit the Kentucky Humane Society on Wednesday April 17, from 11am-3pm. Donators who drop off supplies at the event are invited to grab a hot dog and some snacks, as well as bring their pets out for a treat.

The donation drive will take place in the parking lot of the Brownsboro Office Park where RunSwitch PR is located (6000 Brownsboro Park Blvd, behind the Panera and Fresh Market on Brownsboro/Rudy Lane). The tail-gate/drop-off location will be on the right hand side as you enter the office park.

Items requested from the Humane Society include baby wipes, canned dog and cat food, cat and dog toys, cat and dog treats (no rawhides), dawn dish liquid, squirt cheese, garbage bags, latex gloves, wild bird seed, paper towels, pillowcases, and more. For a full list of the Humane Society’s Wish List, visit http://www.kyhumane.org/give/ways-to-donate/wishlist. Anyone who drops off two or more items from the Wish List will be entered in a drawing to win four Louisville Bats Tickets to a game of their choice.

RunSwitch Public Relations is one of the largest public relations and public affairs firms in the region offering experienced counsel to organizations across the U.S. and around the world. The firm specializes in issue advocacy, media relations, association management, and political consulting. RunSwitch is on the web at www.RunSwitchPR.com.

For more information about the event, contact Kaylee Carnahan at kaylee@runswitchpr.com.

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Gary Gerdemann: ‘Just kidding…. I was fired’

March 13, 2013

RunSwitch co-founder Gary Gerdemann is a guest blogger for Insider Louisville. Read his latest article regarding the mishaps that can ail a company during transition.  With nearly 30 years experience in corporate communications, Gerdemann writes “A transition is an opportunity to communicate a message unless it is squandered or worse.” Read the full story here: http://tinyurl.com/dx5kk67

 

 

RunSwitch & Harper Release KY Issues Survey

February 14, 2013

RunSwitch Public Relations, in conjunction with Harper Polling, conducted a survey on February 11-12 that tested several political and policy issues being debated in the Kentucky legislature during the 2013 session. The survey asked questions of 850 likely Kentucky voters and had a margin of error of +/- 3.36%. The poll showed Governor Steve Beshear in strong shape among voters, that the hemp legalization effort has traction, and that voters are skeptical of tax increases.

“This survey shows that Democrat Gov. Beshear continues to score well among voters, even among those who describe themselves as conservative,” said Scott Jennings, RunSwitch founding partner and former Deputy White House Political Director under President George W. Bush.  In a strong showing, Governor Beshear’s job approval stands at 50%, with just 31% disapproving.  Beshear’s strength is with women who approve of him at a 54% clip and voters who describe themselves as “somewhat conservative,” who give him a 53% mark.

One issue that has dominated Kentucky General Assembly coverage in 2013 is whether the state should legalize hemp. The results weren’t even close, with 65% of voters favoring the argument that legalizing hemp could create jobs.

“This is an issue that has received a lot of favorable coverage and it shows,” Jennings said, noting that support for it in the poll is bipartisan. “When you see that 60% of Republicans and 67% of Democrats approve of the argument made by hemp proponents, it is clear that their message has traction.”

Another key issue in the legislative session deals with pension reform. As described by WFPL Radio news:

…the Kentucky state Senate passed a bill [last] Thursday that would reform the majority of the state’s pension system, 33-5. Senate Bill 2 reflects the recommendations of the legislative task force assigned to study possible solutions to the problem over the summer. Cost of living adjustments would be suspended under the bill. The bill would also create a hybrid plan similar to a 401K whose rate of return would be guaranteed by the state.

House Speaker Greg Stumbo has criticized the plan because he says it lacks a funding source. As described by the Louisville Courier-Journal:

House Democrats are reviewing options — including higher cigarette taxes — to help pay the state’s annual retirement contributions required under a pension overhaul that passed the Senate last week. House Speaker Greg Stumbo said lawmakers may hear various proposals in a caucus today, including a possible 40-cent increase on cigarette packs that he said could raise about $110 million in the first year.

“This is a complicated issue, and we tried to capture the essence of what has been in the news lately,” Jennings said of the survey question on pension reform. “As such, we found that voters want the pension problems solved without higher taxes.”

On the pension question, 81% of voters said “the pension system should be fixed using current state revenues and by making policy changes, as the State Senate did last week,” versus 19% of voters who said that “to fully fund the pension system, the state will need more revenue in the form of higher taxes to solve this problem.”

Finally, the RunSwitch/Harper survey asked about tax reform, specifically about the proposals set forth by Governor Beshear’s tax reform commission.

“Again, we find that discussing higher taxes is a major problem for likely voters in Kentucky,” Jennings said. In fact, just 33% of voters approved of higher taxes and more revenue to fund Kentucky’s pension and education needs, versus 67% that said higher taxes hurt the economy and that lawmakers should instead find ways to cut spending.

“Tax reform is also a complicated question. My gut tells me this debate could shift if the pro-tax reform group finds a way to sell it as something other than higher taxes,” Jennings said. “Based on Gov. Beshear’s strong numbers, I suspect if he were to weigh in his opinion would make a difference, particularly when you consider that even somewhat conservative voters appear to trust what he has to say.”

Jennings said RunSwitch and Harper “enjoyed the chance to illuminate some of the top issues” being debated in Kentucky.

“I love data and we were thrilled to partner with Harper Polling on this,” Jennings said. “We plan to hopefully do this more in the future. I also liked releasing the results on Twitter and really enjoyed hearing from people on the questions we asked.”

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RunSwitch Public Relations is one of the largest public relations and public affairs firms in the region offering experienced counsel to organizations across the U.S. and around the world. RunSwitch is on the web at www.RunSwitchPR.com. Harper Polling was founded by experienced pollster Brock McLeary, who brings more than a decade of experience formulating polling and analyzing data as a political operative, public affairs consultant, press secretary, ad maker, and party strategist. Harper is found at www.HarperPolling.com.

To see the polling memo from Brock McLeary click here: http://www.runswitchpr.com/newsite/wp-content/uploads/2013/02/SJ-13-02-11-KY-State-Memo.pdf

To see the toplinesof these questions click here: http://www.runswitchpr.com/newsite/wp-content/uploads/2013/02/KY-Statewide-Toplines-State.pdf

To interview Scott Jennings about the survey, please e-mail Kaylee Carnahan at Kaylee@RunSwitchPR.com

 

RunSwitch & Harper Polling Survey Shows McConnell Up 9 Over Judd

February 13, 2013

RunSwitch Public Relations, in conjunction with Harper Polling, conducted a survey on February 11-12 that tested several political and policy issues recently in the news and  important to Kentucky voters. The survey asked questions of 850 likely Kentucky voters and had a margin of error of +/- 3.36%. The poll found Mitch McConnell leading Ashley Judd in a Senate matchup 49% to 40%.

“My takeaways from the survey are that Senator McConnell is in solid-shape among Republicans and general election voters, and that Ashley Judd, for someone who has never run for office, already has a tough hole out of which to climb regarding her own image,” said Scott Jennings, RunSwitch founding partner and former Deputy White House Political Director under President George W. Bush.

The survey found that 60% of Republican likely voters say McConnell deserves re-election, versus just 23% who say it is time to “give someone else a chance.” Inside the Republican voter sample, McConnell was in strong position among Seniors (70%), Very Conservative voters (65%), Somewhat Conservative voters (67%).

“They’ve covered their flank against those most likely to turnout in a GOP primary. It’s hard to imagine anyone popping up in a primary who could give McConnell trouble, particularly when you consider he has been endorsed by Senator Rand Paul,” Jennings said.

Speaking of Kentucky’s junior Senator and potential 2016 presidential candidate, he was viewed favorably by 46% of voters and unfavorably by 42%.

“In this political climate if you are a congressional incumbent and your image isn’t underwater you have reason to be happy,” Jennings said.

In a general election matchup, any Democrat has a significant headwind on the generic ballot. Just 37% of voters prefer a generic Democrat to 47% who prefer a generic Republican.

“This is the trend in Kentucky, where Republicans are gaining more and more ground in federal races,” Jennings said, noting that the state lost one of its two Democrat members of Congress in November and that President Obama received just 38% of the vote in November.

In the hypothetical head-to-head test, Senator McConnell led Judd 49% to 40%. Judd’s image in the survey (35% favorable to 45% unfavorable) presents a tough problem for the actress.

“This tells me that people know more about Ashley Judd’s politics than they would of your typical first timer,” Jennings said. “And in this case her politics are so closely aligned with President Obama’s that it is causing her problems,” Jennings said.

Inside the numbers, Judd actually ties McConnell among women (44% to 44%) but loses handily among men (54% to 36%). Additionally, 28% of Democrats said they plan to vote for McConnell.

“This is problematic for Judd but not surprising since so many Democrats did not vote for Obama in the primary and general elections in 2012 and 2008,” Jennings said. “Simply put, being aligned with Obama in Kentucky is just a millstone around a candidate’s neck.”

Also in the news recently was a much publicized web video promoted by the conservative Super PAC American Crossroads. The web video primarily attacked Judd for calling Tennessee home and for supporting President Obama’s agenda.

“We found that both attacks Crossroads leveled against Judd were effective,” Jennings said, “particularly the alignment with Obama and Judd calling herself a ‘radical.’”

On the issue of not living in the state, 40% of voters said they would be less likely to vote for Judd because of it, including 28% who said “much less likely.” As for Judd’s description of herself as “radical” and her support for President Obama, 48% said they would be less likely to vote for her including 40% who said much less likely.

“These message tests are important because they aren’t one candidate alleging something of another, but rather messages derived directly from actual video of a prospective candidate,” Jennings said. “Attacks are much more potent if they flow from a candidate’s own words.”

The survey tested two federal issues that have been in the news lately – the recent fiscal cliff deal and gun control.

“A slight plurality of Kentuckians did not approve of the fiscal cliff vote, and an overwhelming majority of Kentuckians want Congress to focus on the mental health aspect of the gun debate versus simply banning semi-automatic rifles,” Jennings said.

On the fiscal cliff, 48% said the deal was bad because it did not contain spending cuts, with Republicans much more likely to disapprove of the deal. On gun control, 69% said keeping guns out of the hands of people with mental illness would be more effective at stopping shootings like the Newtown, Connecticut incident versus 24% who said banning semi-automatic weapons would be more effective.

Jennings said RunSwitch and Harper will release more results tomorrow that deal with some Kentucky government issues that have been in the news lately.

“We enjoy the chance to illuminate the political and public policy debates occurring in Kentucky and hope to continue to release polling on a semi-regular basis that sheds light on how issues are playing out in the public realm,” Jennings said.

The survey was not conducted for or in conjunction with any candidate or political organization engaged in the Kentucky U.S. Senate race.

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RunSwitch Public Relations is one of the largest public relations and public affairs firms in the region offering experienced counsel to organizations across the U.S. and around the world. RunSwitch is on the web at www.RunSwitchPR.com. Harper Polling was founded by experienced pollster Brock McLeary, who brings more than a decade of experience formulating polling and analyzing data as a political operative, public affairs consultant, press secretary, ad maker, and party strategist. Harper is found at www.HarperPolling.com.

 To see the polling memo from Brock McLeary click here: http://www.runswitchpr.com/newsite/wp-content/uploads/2013/02/FINAL-RunSwitch-Harper-February-13-Polling-Memo-1.pdf

 To see the toplines of these questions click here: http://www.runswitchpr.com/newsite/wp-content/uploads/2013/02/KY-Statewide-Toplines-Senate-Federal.pdf

 To interview Scott Jennings about the survey, please e-mail Kaylee Carnahan at Kaylee@RunSwitchPR.com